valentino fragrance
branded content highsnobiety
Creative direction for Valentino’s “Born In Roma” fragrance, blending user-generated content with a compelling branded editorial on Highsnobiety. This campaign transformed everyday moments into celebrations of self-expression, capturing the spirit of those who dare to dream beyond the mainstream. “Born In Roma” celebrates audacity and individuality, empowering wearers to take pride in their roots and embrace what makes them unique.
