MOËT X DON C
branded content highsnobiety
To amplify Moët & Chandon's partnership with Don C and the NBA, I developed the creative for an intimate celebration -inspired at the Sheats-Goldstein Residence in Los Angeles. The event celebrated community and highlighted the collaboration’s shared values of passion and style.I led the overall execution, including venue selection, paid-talent, and on-the-ground coverage. With DJ Chase B curating the music and the NBA’s Larry O’Brien Trophy as a centerpiece, the evening brought Moët’s sophistication and the NBA’s dynamic culture together.
